Great Career Opportunities with Intermedia Outdoors
Television
Vice President, Affiliate Sales & Marketing, Western Region
Department: Sales
Posted: Jun 23, 2009 2:19 PM
The Sportsman Channel, a national television channel providing hunting, shooting and fishing programming, is seeking a Regional Vice President of Affiliate Sales & Marketing for the Western Region. This highly creative individual will lead sales and retention efforts for The Sportsman Channel in the Western territory.
The Vice President is charged with managing all external sales and marketing relationships with top distributors, overseeing day to day interactions and marketing negotiations and ensuring marketing objectives flow down through respective MSO / national distributor corporate offices. Responsibility includes strategic oversight of ongoing value-building efforts. VP will collaborate with senior distribution team to craft customized pitches for top affiliates and will partner with field & marketing teams to ensure consistent execution and collective support of key strategic distribution initiatives.
Finally, VP will maintain a high industry profile through trade associations and be active in the industry.
Duties and Responsibilities
- Increase distribution of The Sportsman Channel.
- Maintain key distributor marketing relationships, developing a deep understanding of their priorities in order to maximize the value of carrying The Sportsman Channel in their channel lineup.
- Responsible for communicating and providing direction to create a unified and strategic approach.
- Stay on top of and gather current marketplace information on industry trends for MSOs including pricing, packaging, penetration, positioning, deal terms, roll-out strategy, strategic partnerships & marketing, and competitive intelligence gathering.
- Work with marketing, field and other teams to insure that there is a deep understanding of key distributor strategies and initiatives and that all groups are collectively driving to support identified business priorities.
- Maintain and update subscriber forecasts.
- Performs all other duties that may be required by the employer.
Qualifications
- Deep (verifiable) relationships across varied disciplines with MSOs (including senior level programming decision makers) and a proven track record of relationship management and key client accountability.
- Excellent sales presentation skills.
- Creativity is a must, both in developing effective marketing and sales presentations, as well as in problem solving.
- Strong analytical skills.
- Demonstrated track record of excellent leadership skills with ability to manage, motivate & inspire a team.
- Excellent analytical, and written and verbal communication skills including the ability to interact effectively with a diverse range of individuals.
- Strong organizational and project management skills.
- Proficiency with Microsoft Office applications including Word, Excel, Outlook and PowerPoint.
- Knowledge of database management software such as ACT! and Medea is a plus.
- Willingness to travel to national and regional trade shows and sales meetings (approximately 35% travel).
- Demonstrated ability to multi-task and work effectively performing a variety of deadline-driven projects, often under pressure.
- Flexibility to work evenings and weekends as occasionally required.
- Enthusiasm for the hunting, shooting and /or fishing lifestyle is a plus but not required.
Education / Experience
- Bachelor’s Degree in Marketing, Communications or related field. MBA a plus.
- An accomplished and respected industry veteran with a minimum of 5 years experience and a demonstrated track record of accomplishments in the cable television industry. The Sportsman Channel offers competitive salaries in addition to the following benefits available to all full-time employees:
- Health and Life/AD& D Insurance
- Voluntary Group Term Life/AD&D Insurance
- 401(k) Plan with company match
- Paid Vacation and Sick Time
- Optional Vision and Dental Insurance
- Flexible Spending Account
- Voluntary Long-Term Disability
- Paid Holidays
- Business Casual Environment
- Direct Deposit
How to Apply: Qualified candidates should forward cover letter, resume and salary requirements in confidence via mail, email or fax. Please indicate the title of the position for which you are applying.
Due to the volume of resumes we receive, we regret that we can only contact the most qualified candidates. We appreciate your consideration.
We conduct background checks on all final candidates being considered for employment.
The Sportsman Channel, Inc.
ATTN: Human Resources
2855 South James Drive, Suite 101
New Berlin, Wisconsin 53151
Fax: (262) 432-9138
Email: hr@thesportsmanchannel.com